Last War:Survival VN 登顶周收入榜；《超海贼》与《明日方舟：终末地》成功跻身 50 强。本周要闻还包括 GAM Esports 加入全球合作伙伴计划以及 VNGGames 与 UIT 合作开展 Roblox 培训。
本周，《传说对决》与《战争公约》等老牌游戏凭借收入翻倍重回前50名。同时，2026年电竞名人堂活动与越南电竞偶像俱乐部的成立，标志着越南正加速推动内容创作者与电竞行业的专业化进程。
越南游戏市场本周表现强劲，《三国三国》等作品收入增长超200%。同时，“2026年越南游戏大奖”首周投票数突破3.3万次。从RPG到休闲养成类游戏的排名跃升，反映出当地玩家多元化的消费需求与极高的社区参与度，行业竞争依然激烈。
越南游戏产业2024年下载量达96亿次，占全球37%。本周综述聚焦新晋收入榜前50名的RPG手游、Team Secret Whales的电竞夺冠、Xsolla的合规进入以及政府培训5000名开发者的计划。这标志着越南正从全球下载大国向拥有成熟政策与人才储备的产业强国转型。
AI正在自动化游戏广告投放，使战略变得比以往更重要。团队必须设定明确目标、提供多样化创意并保留人工审核，以推动真实收入增长而非虚高安装量，这在越南等高下载量市场尤为关键。
Vietnam’s mobile gaming industry is rapidly expanding, with a surge in the number of gamers. This market offers unique insights into Vietnamese mobile gamers’ preferences and behaviors. This article explores some fascinating insights about today’s Vietnamese mobile gamers.
Vietnam’s rapid growth is propelling it into the international gaming market, but the Vietnamese mobile game market still has limitations and shortcomings. What opportunities and challenges do domestic and international game developers face in this market?
The game industry has grown significantly in recent years, with games being played by people of all ages and backgrounds. To cater to this diverse audience, game developers are now seeking new ways to reach players who may not speak the same language as the game’s original voice actors. Game dubbing has become an increasingly […]
Vietnam’s Ministry of Finance proposed an excise tax on online games, but experts question its effectiveness. While some believe it could guide consumption, others suggest regulating consumer behavior through other policies may be a better approach.
Social media has revolutionized the digital landscape in Vietnam, offering an incredible opportunity for businesses to connect with their target audience. Join us as we reveal the insider tips to help your business thrive on the most popular social channels in Vietnam!
Gaming influencers have quickly emerged as a potential solution since 2020, with many major brands in Vietnam adopting this marketing approach. But what has caused this trend to gain popularity?
