SocialPeta and Gamota launch the 2026 Southeast Asia Mobile Game Marketing Report, exploring shifts in market scale, monetization, and advertising competition across the region. The report also takes a closer look at Vietnam and emerging growth paths for studios and publishers. The report is available in both English and Chinese.
Sort Puzzle is moving beyond simple color-sorting loops.
The report explores how the category is evolving across mechanics, experience, and retention.
The report is available in both English and Chinese.
Vietnam mobile game downloads rebounded to 121M, while IAP revenue reached USD 23M.
Midcore downloads softened, but Midcore Total Revenue continued to grow.
The report highlights subgenre performance, new releases, localization signals, and industry updates.
Explore Gamota’s April 2026 report for fresh insights into Vietnam’s game market.
Vietnam’s game market reaches $1.3B as anime games rise, VCT Pacific comes to HCMC, and VTC expands Korean partnerships.
More than a typical card-based strategy game, Thieu nien 3Q: Khoi Nguyen showcases Gabros Studio’s bold product vision through deep tactical gameplay, Ban-Pick mechanics, and large-scale real-time national warfare. With over 200 generals and billions of formation possibilities, the game delivers a fresh strategic experience in the crowded Three Kingdoms mobile market.
A deep dive by Gamota into Korean games in the Vietnam market. Discover 4 industry archetypes, the critical trade-off between scale and operations, and how LiveOps and fairness-driven monetization drive long-term retention and growth.
Gamota has officially released the Vietnam Gaming 2026 Outlook report. The report provides strategic insights into Vietnam’s gaming market, analyzing genre trends, platform dynamics, and the evolving regulatory landscape shaping publishing strategies.
Beyond just entertainment, gamers are driven by 6 core psychological needs: Mastery, Immersion, Competition, Stimulation, Social, and Habit. Discover how understanding these motivations helps developers design better games and engage players.
Might & Magic: Era of Chaos is a standout tactical RPG that generated $42M from just 3M downloads. This analysis explores how the game leveraged traditional fantasy themes, CGI ads, and a loyal core audience to achieve mobile gaming success.
How Pixel Flow hit a ~$180M run rate: high decision density gameplay, deterministic challenge, and smart IAP/ad timing—lessons for hybrid-casual devs.
